Strengths for Success—The 6 C’s Playbook.
Put Your Strengths to Work
Your strengths shape how you lead, solve problems and work with others. By understanding what you do best, you can build stronger relationships, make better decisions and navigate challenges with confidence. The 6 C’s Playbook helps you take what you’ve learning about your strengths and helps you apply it in ways that support your personal and professional growth.
This playbook introduces six key areas—Customers, Competitors, Conditions, Collaborators, Capabilities and Culture—that are essential for success. As you explore each one, think about how your strengths align with these areas and how you can use them to grow as a leader, a teammate and a professional.
Why This Matters
Every role plays a part in a team’s success—whether you work with customers, manage inventory, provide support or keep things running behind the scenes.
When you know what makes you great, you can bring your best to every challenge. Success comes from using strengths the right way, handling obstacles with confidence and working together as a team.
This playbook is designed for anyone who wants to grow—whether you're in sales, service, operations or support.
How to Get Started
Go through the six areas below that impact success. For each one, think about a strength you bring to your work.
For each of the six "C's," write down the strength that best connects to that category.
Take a moment to reflect on how your strengths help you and the work you do.
Bonus: Share your insights with your team to see how your strengths work together.
1. CUSTOMERS:
Serving People Well & Keeping Them Coming Back
Think About It:
How do I help customers trust us and feel good about their experience?
What’s one strength I use to handle customers, solve problems or make sales?
Example Strengths:
Friendly & easy to talk to
Quick to solve problems
Detail-oriented (I make sure things are right)
Great listener
Write down a strength you use with customers: _____________________________
2. COMPETITORS:
Winning the Business & Staying Ahead
Think About It:
How do I help us stand out from the competition?
What strength helps me sell, serve or operate better than our competitors?
Example Strengths:
Staying sharp & learning fast
Staying cool under pressure
Always looking for an edge
Outworking others
Write down a strength you use to beat competitors: _____________________________
3. CONDITIONS:
Adapting to Change & Handling Challenges
Think About It:
What helps me stay focused when things get tough?
How do I adjust when the market, customer needs or rules change?
Example Strengths:
Rolling with the punches (I don’t get rattled easily)
Thinking fast and adjusting
Keeping a positive attitude
Finding solutions under pressure
Write down a strength that helps you stay strong in tough conditions: _____________________________
4. COLLABORATORS:
Working With Others to Get the Job Done
Think About It:
Who do I work with the most, and how do I make their job easier?
What’s a strength I use to support my teammates?
Example Strengths:
Always reliable
Willing to jump in and help
Good at passing along important info
Respectful & good at working with different personalities
Write down a strength you use to work well with teammates: _____________________________
5. CAPABILITIES:
The Skills & Resources That Help Me Do My Job Well
Think About It:
What skill, knowledge, or personal strength helps me do my job better?
How do I use my strengths to keep things running smoothly?
Example Strengths:
Knowing our products & services inside and out
Staying organized & on top of things
Being quick to learn new tools or systems
Handling details others might miss
Write down a strength that helps you get the job done: _____________________________
6. CULTURE:
The Energy & Attitude I Bring to Work
Think About It:
How do I make this a good place to work?
What’s a strength I bring to the team’s attitude, energy and culture?
Example Strengths:
Keeping the mood positive
Leading by example
Encouraging others
Handling stress without spreading negativity
Write down you bring to the workplace culture:: _____________________________
Self-Reflection Questions
What is my biggest personal strength?
Where do I have room to grow?
What is one way I can start using my strengths more effectively today?
Takeaway: Strengths Help Everyone Win!
Know what makes you great. Use your strengths to be more effective and more valuable.
Lean on the team. Someone else’s strength might help where you struggle.
Keep improving. Find new ways to use your strengths to stay ahead in a competitive environment.
Bonus: Take It to the Team!
Start a conversation with your team by asking these questions to explore how your strengths work together and where you can grow.
What’s our biggest team strength?
Where do we need to level up?
What’s one way we can use our strengths better starting today?